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Does Google Charge for Missed Local Services Ads Calls? The New 20-Second Rule Explained Featured
August 30, 2026Lead Generation · Google Ads · Local Services Ads · Home Improvement

Does Google Charge for Missed Local Services Ads Calls? The New 20-Second Rule Explained

Starting October 1, 2026, some missed Google Local Services Ads calls can become billable when a caller waits more than 20 seconds. Here’s what the new rule means for contractors and how to prepare.

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