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Featured September 6, 2026Google Ads · Local Services Ads · Performance Max · Lead Generation · Contractors
Google Is Moving Local Services Ads Into Performance Max: What Contractors Need to Know in 2026
Google is moving Local Services Ads into Performance Max pay-per-lead campaigns. Here’s what contractors need to know about the migration, reporting, bidding, lead quality, and the metrics that actually matter.
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August 30, 2026Lead Generation · Google Ads · Local Services Ads · Home Improvement
Does Google Charge for Missed Local Services Ads Calls? The New 20-Second Rule Explained
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May 26, 2026Market Insights · Roofing
QXO’s Private-Label Push Could Change Roofing Pricing
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May 25, 2026HVAC
HVAC Price-Fixing Lawsuit: What You Need to Know
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May 21, 2026Market Insights
How Home Depot’s SRS Will Reshape HVAC Distribution
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May 10, 2026Roofing
Asphalt vs. Metal Roofing: Which Is Right for Your Home?
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May 7, 2026Roofing
Spot Hail Damage on Your Roof Before the Insurance Deadline
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September 4, 2023Lead Generation
Lead Generation on Comparison Sites for Home Improvement Companies
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August 20, 2023Lead Generation
Cost per Lead vs. Agency Retainer: A Guide for Home Improvement Companies
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August 9, 2023Company News
IntelHouse Expands Local Lead Generation With Yelp Advertising
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August 2, 2023Lead Generation